MAUMEE, Ohio – Hart, a full-service, Ohio-based marketing and advertising agency, received a Silver National ADDY award for the ProMedica Urgent Care Integrated “We Treat You Well” Campaign. The award was announced Tuesday, June 7, at the National Award Show in Anaheim, California. The American Advertising Awards is the advertising industry’s largest and most representative competition, attracting over 40,000 entries every year in local AAF Club (Ad Club) competitions.
Creating an advertising campaign for an ER isn’t necessarily brain surgery (thank goodness), but it’s not to be taken lightly either. Along with the PCP and OB/Gyn, your ER/urgent care is as important an entry point into your healthcare system as there is. One walk-in ER patient could become a heavy user of your system for years.